Archive for the ‘Innovation’ Category

Common Craft’s Twitter in Plain English

Friday, March 7th, 2008

I absolutely enjoyed this video from Common Craft. I checked out what this compnay was all about and after going through their website, I was taken in. I don’t think I’ve heard of a company like this before – what an amazing idea! The concept is just great: “Our product is explanation”. Common Craft is a consulting company that creates short, entertaining and informative videos for clients, explaining in the simplest forms the services and/or products of that client. Their videos are made using a method they created called Paperworks, which simply involves a whiteboard and paper cut-outs. Does anyone else know of any other companies like Common Craft?(Thanks Armando for that post!)

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